
Market
Assessment for Chile
Highlights
Economic Stability
- Chile's economy is growing at a healthy 6 percent per
year.
- It leads South America in economic growth and stability.
- The 8 percent inflation is especially low for South
America.
- Chile is a good export base for South America's rapidly
growing consumer market of 300 million people.
- It is the first South American country to be invited to
join NAFTA
- It is also expected to soon join the Southern Cone Trade
Agreement (MERCOSUR) with Argentina, Brazil, Paraguay and
Uruguay, a potential free market of 200 million people.
- Chile is the only Latin American country in the Asian
Pacific Economic Community (APEC).
- The country has a reliable infrastructure for air and sea
travel, mail, and national and international telephone
connections.
The Energy Story
- Chile's demand for electricity has been growing by 8
percent annually.
- Electricity prices are high (residential prices are
US$0.11 per kWh in Santiago).
- There is significant potential for increased energy
efficiency in all sectors, especially the industrial
sector. Chile's top-consuming industries could reduce
electricity consumption by almost 30% via increased
energy efficiency.
- Chilean industry is looking for opportunities to reduce
costs and increasingly interested in energy efficiency
improvements.
- Chile does not have energy performance standards or
demand-side management incentives. However, the National
Energy Commission is planning to introduce standards in
the next few years.
- Municipalities have engaged in energy efficiency projects
in streetlighting and thermal insulation.
- Competitively priced natural gas is likely to be
available by 1997.
Market Setting
- The Chilean market is relatively small at 14 million
people.
- Chilean consumers and industries prefer US technology.
- The private sector is dynamic and aggressive.
- There is a large and vibrant import market in many
products.
- Import tariffs are low at 11 percent.
- Consumers' purchasing power is increasing.
- The country has a strong technical and engineering
capability.
- Local project financing is available.
Market Opportunities
Short Term: 1 to 3 Years
- Local manufacture of low-loss magnetic and electronic
ballasts. Not yet available.
- Development of ESCO industry. Not yet in place.
- Increased sales of imported energy efficient motors.
Current sales are low.
- Increased sales of imported energy efficient
transformers. Current sales are moderate.
- Increased sales of imported adjustable speed drives. New
to market with explosive growth.
- Local manufacture and increased sales of imported
industrial process controls. Rapidly growing market.
- Local manufacture and increased sales of imported
energy-efficient luminaires. New to market.
- Increased sales of imported building energy management
systems. New to market.
- Local manufacture and sales of 32 watt fluorescent lamps.
Not yet available.
Medium Term: 3 to 5 Years
- Local manufacture of windows with low-emissivity glass.
Current sales are low, technology is imported.
- Sales of imported energy-efficient commercial
refrigerators. Not yet available.
- Sales of imported efficient wood burning stoves. Current
sales are low.
- Increased sales of solar cookers and hot water heaters.
Current sales are low.
- Increased sales of imported energy-efficient
refrigerators. Current sales are low.
Long Term: 5 to 10 Years
- Local manufacture of energy efficient refrigerators. Not
yet available.
- Sales of imported lighting controls products. Not yet
available.
- Development of commercial/industrial cogeneration
systems. 340 MW potential.
- Sales of alternative transportation technologies. Not yet
available.
| ECEE
Home | Market
Assessments | Chile | Next Section |
© 1999 Export Council for
Energy Efficiency
Send comments, questions, or suggestions
to: info@ecee.org